Queens Group
We have been tasked with designing and developing a comprehensive web presence for Queens Group of Companies, a diverse conglomerate offering a range of services under different brands. The Queens Group comprises Queens Group, Queens Training Academy, Queens Healthcare, and Queens Biz Stock Coin. Each brand requires a distinct online presence to highlight their specific offerings, while maintaining a unified corporate identity.
Project Goals
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Unified Online Presence: Develop a cohesive website structure that allows each company to have its unique space while maintaining the overarching Queens Group brand.
02
Service Showcasing: Effectively present the diverse services offered by each company, ensuring clarity and ease of access for users.
03
Subscription Facilitation: Implement a seamless and automated system for users to subscribe to various services and manage their subscriptions.
04
Promote Engagement: Design features that encourage user interaction and engagement with each company's services and offerings.
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More Loud
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Less Power Consuming
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To Your Happiness
Problems and Solutions
Problem: Managing multiple companies under one brand without having numerous domains, which can confuse users and dilute the brand identity.
Solution: Create individual websites for each company and host them under subdomains of the main Queens Group domain (e.g., training.queensgroup.com, healthcare.queensgroup.com). This approach maintains brand unity while giving each company its distinct online space.
Problem: Encouraging users to subscribe to monthly services offered by the various companies within the Queens Group.
Solution: Develop an automated billing and subscription management system that allows users to easily sign up for and manage their subscriptions. This system ensures a smooth user experience and helps retain subscribers.
Problem: Ensuring potential clients can easily find and access information about the specific services and training programs offered by Queens Training Academy.
Solution: Design an intuitive and well-organized navigation structure with detailed pages for each service and training program. Include clear calls-to-action and contact forms on each page to facilitate inquiries and registrations.
Problem: Enhancing user engagement and interaction across the diverse services offered by the Queens Group.
Solution: Integrate interactive features such as live chat support, detailed service descriptions with multimedia elements (videos, images), and customer testimonials. These features create a dynamic and engaging user experience, encouraging visitors to interact with and utilize the services offered by each company.